Ram Charan starrer ‘Vinaya Vidheya Rama’ has ended its run in Nizam region. On the first Monday after the end of Sankranthi holidays, the film registered almost nil collections shocking the trade. It has run into deficit now.The film has collected Rs 12 Cr share so far and it will not add anything further.This is the first time that a Ram Charan movie running its run in just 10 days of release since the disaster “Toofan”.
If Dil Raju, the distributor of the movie in Nizam region, decides to continue to run the movie, the film will eat further its share and bring down its total revenue. So, he will have to terminate the movie immediately across the theaters in the Nizam region.
He bought the film from UV Creations that bagged the entire theatrical rights for whopping Rs 73 Cr.
UV Creations is looking at Rs 20 Cr loss overall, while Dil Raju will be losing about 5 Cr.While Dil Raju is minting money from his own production “F2”, the distribution of “Vinaya Vidheya Rama” put a dent to his account.
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