These are the days where each news channel has to compete with its rival to gain more TRPs such that they will get more ratings, thereby revenues. In this process, every news channel is trying to present news different by adding all the spice and masala to even a routine content. There came some ‘debate’ specialists at this juncture to give TRPs easily.
If Karni Sena torched an ambulance in Haryana, that is only a 30-minute news even though how many times our news channels play it. So what to do? Bring in some panellists to discuss it, flare up the tempers, rake the egos and extend the debate for 2 hours. Done!! A controversial news item turns into a full-length movie. This is just an example.
Now if the debate is related to Gods, astrology, castes and science, then bringing in rationalist Babu Gogineni is the biggest option. Whether it is nailing it celebrity astrologer Venu Swamy or firing on the makers of Kamma Anthem, Babu Gogineni became a top-notch weapon for all the Telugu news channels.
In other news, we have Pawan Kalyan bringing huge TRPs all the time, so if his moves and steps are countered, ratings will be doubled. Bah!! Bring in Mahesh Kaththi to talk about him then. With his terrific voracious ability, being a Mass Communication graduate and an avid reader, MK makes sure that the ratings never fall and thermometers always touch the max.
And the third biggest star after Babu Gogineni and Mahesh Kathi is one tight spot. Because the likes of Women’s Rights Activist Sandhya and few others are vying for this position. But these days Ram Gopal Varma is walking with all the honours. Always he comes up with some sort of film, a tweet or an announcement and becomes a debatable topic himself. For all those debates he himself attends as a guest, thereby giving two hours of flared up TRPs for channels.
One wonders, what happens to our TV channels in this competitive world when Babu Gogineni, Mahesh Kaththi and Varma take a break all at a time? Well, that’s the reason channel management are not giving a chance for these TRP specialists to take a holiday!
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