During the good olden times, there used to certain tastes for certain production houses. Some big producers always made films with a social message while some focused exclusively on human relations, family dramas and sentiments. Few production houses made only mythology related movies.
Joining that league is Vyjayanathi Movies of Ashwini Dutt, whose banner continuously made some big-ticket masala films with high budgets. And this producer is known for his extravagant songs as they will always feature creative setups, rich colours and huge investment. Go watch ‘Premadesam Yuvarani’ song from “Shakti” whose colourful backdrops speak volumes.
Now that the production house is coming up with “Mahanati”, once again they have put forward such rich setups for a song. The song “Mooga Manasulu” that features Keerthi Suresh and Dulquer Salman show the taste of Ashwini Dutt yet again. And looking at it makes many cinema lovers feel that they are missing out Vyajayanthi movies a lot.
Some back to back flops have slow down this banner which has given some terrific hits like Jagadekaveerudu Athiloka Sundari and Indra. Back to back flops like Balu, Sainikudu, Kantri and Shakti slowed them down but their next film, #Mahesh25, is most likely to put this banner back in the race.
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